4 Jobs You Should Not Delegate In An Early Stage Startup
4 Jobs You Should Not Delegate In An Early Stage Startup. Delegation is leadership in its purest form, without it, the quality of work suffers, productivity decreases, and startup growth is capped even if the developed product works at scale.
Here are 4 jobs early-stage startups should not delegate.
While Steve Jobs may have broken every leadership rule, none of his ideas would have turned into products millions of people are using without the indispensable contribution of his team members. Delegation is leadership in its purest form, without it, the quality of work suffers, productivity decreases, and startup growth is capped even if the developed product works at scale. Startup founders can end up doing OK at many things but not exceptionally well on anything.
Delegation evolves the bigger the company gets. There are certain key jobs in the early stages of a startup that only the founders should take even if team members can be trained to do. Before listing and discussing those jobs, here are two responsibilities that can be delegated since the beginning.
Customer development and product development go hand in hand, however, while product development can be delegated, the founders should always be talking to customers to filter, disseminate and communicate information and the next steps to the team. There are many talented programmers who can build virtually any product, the biggest responsibility of the founder is to delegate building the right product or the next feature(s).
Marketing is another key role that entrepreneurs can delegate early on. Building an audience of beta users for testing, presales and for the word of mouth to kick in are three reasons founders might need to start marketing even before building a product. Roles like content marketing, running paid ads and social media management can be taken by team members while you focus on the 4 important roles below.