How To Start Your Own Business: 5 Tips From Weight Loss Supplement Company Sculpt’s Founder

The founder and CEO of Sculpt—a health supplement company focused on weight loss and management—Anita Rincon knows that starting and growing a business doesn’t happen overnight. Sculpt was built out of her desire to help women reach sustainable weight loss goals and achieve optimum health, and Rincon utilized her work experience and her personal journey to a healthier lifestyle to launch a business, now a million-dollar company.

“What we’re creating with Sculpt as a brand is what I wish I had when I was struggling on my own: it’s a safe place, an educational, strong community built for women from all walks of life who share the same goal of becoming their healthiest, happiest self,” Rincon said.

Now sold on Amazon, and at Wal Mart and Target stores nationwide with plans to launch at The Vitamin Shoppe this year, Sculpt caters to customers worldwide.

The company’s weight management supplements are designed for specific purposes such as helping to cut body fat, burn more calories, lower blood sugar and decrease appetite. The “Day Kit,” “Cheat Day,” “Slim Kit,” “Body Burn” and “Night Kit” are non-GMO, chemical free and cost no more than $15, according to product descriptions on Target’s website. They are designed to produce results when users exercise regularly and maintain a balanced diet. The company also carries products for nails and skincare. Rincon shares some pointers that helped her on her road to entrepreneurship and in making Sculpt a widely used product.

Passion Behind The Project

Rincon was looking for more than a business when she embarked on her journey to create Sculpt in 2018. Engrossed in growing her cosmetics company, she was a busy New Yorker with one thing on her mind: her career. When she finally decided to care for her health, she knew that it would take determination and a detailed plan.

“What started as a simple goal to lose weight turned into a journey that ended up changing my entire life—not only did I lose the weight, but what really changed for me is how I look at nutrition and exercise,” Rincon said. “It became a lifestyle, and no longer a temporary fix.”

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Read more: forbes