Author: Mohamed Adel

Don’t Go It Alone: How to Use Partnerships as a Growth Strategy

One of the most important things I’ve learned as the founder of multiple businesses is how to find partners that can enable growth and support your company vision. Partnerships are more vital than ever — the economy is changing at an unprecedented pace, and working collaboratively toward a common goal increases speed and better serves […]

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Why Thinking Negatively Isn’t Always a Bad Thing

Willie Nelson, one of my favorite artists, is quoted as saying, “Once you replace negative thoughts with positive ones, you’ll start having positive results.” With all due respect to The Red-Headed Stranger, I suspect Mr. Nelson was a little off-base when he said this. Not everyone is motivated and successful when they think positively. Some people are […]

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7 Steps in Creating a Winning Social Media Marketing Strategy in 2018

Just a few years ago, you could get away with building a social media marketing strategy on the fly. As long as you were present, you were doing more than your competitors–right? Well it’s 2018 and not much of the same logic applies today. With 30% of millennials saying they engage with a brand on social at […]

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