Influencer marketing has been one of the hottest marketing tactics for a while. It only seems logical that we had influencer marketing long before the invention of social media. The internet simply made influencer marketing much more targeted and available even for smaller brands. Blogging and vlogging on social media allow influencers to find a loyal […]
You are now living in the midst of a tantalizing revolution as the great minds of user experience (UX)and search engine optimization (SEO) finally converge to produce beautiful on-page content designed to rank in search results AND engage or educate the user. Gone are the days of plugging in keyword phrases into your blog posts to get the […]
The beginning of a new year is as good a reason as any other to try something new: a different lifestyle, a new hobby, a brand new marketing strategy. And, of course, a new tool, since it’s both exciting and rewarding to discover awesome software that helps you deal with work and, sometimes, with life […]
If you haven’t heard of all the following LinkedIn apps, don’t be surprised: They’re not all common knowledge. But now that you know they’re there, it’s time to take advantage of their power. The following excerpt is from Ted Prodromou’s book Ultimate Guide to LinkedIn for Business. Buy it now from Amazon | Barnes & Noble | Apple Books | IndieBound As the world […]
Among all social channels, Facebook is the one that has the most monthly active users, 2.23 billion. This means more than 20% of the world’s population is active on Facebook every month. Can you guess how many Facebook pages exist? 50 million? 60? 70? Not correct. As of May 2018, there were more than 80 million Facebook business […]
