The Right Way to Use Compensation

I was the fourth employee hired at HubSpot. I’d met the two cofounders when we were all pursuing graduate degrees at MIT’s Sloan School of Management. They’re smart guys with a big mission: to help companies transform their marketing by using online content to draw potential customers to their websites—a practice known as “inbound” marketing. […]

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What Every Leader Needs to Know About the Rule of 7

I’ve written before about the importance of corporate culture, how to define it, and how to enforce it to help your company reach peak performance. Culture is the line a group draws that separates the behaviors they stand for, advocate, and tolerate from the behaviors they will not tolerate. This line is always present and is being drawn and enforced […]

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