Willie Nelson, one of my favorite artists, is quoted as saying, “Once you replace negative thoughts with positive ones, you’ll start having positive results.” With all due respect to The Red-Headed Stranger, I suspect Mr. Nelson was a little off-base when he said this. Not everyone is motivated and successful when they think positively. Some people are […]
There are now more than 1.3 billion people using Facebook Messenger every month. Have you considered the possibility of using it for your marketing? We certainly have. And we have been experimenting with different ways to include Messenger as one of our go-to marketing tools, by sending out our latest blog posts through Messenger and engaging and helping our […]
At Buffer, we’re big fans of using data and research to guide our social media strategy. So when it came to finding the best Instagram strategy, I turned to social media studies. I read through more than 20 studies on Instagram marketing from companies like Facebook, Simply Measured and News Whip. Some analyzed the top Instagram accounts while some even […]
The customer retention programs that you use should be made so that you can keep your customers around for many years to come. You are trying to create a simple way for people to come back to your company and feel like they are an important part of the company. You are investing in the […]
Starting your own business may involve a lot of headaches. There’s having to find office space, getting permits, hiring people, and more. Aside from those, you also need a business plan. In what direction do you want the business to go? How much money would you like to make five, ten, or so years from […]
