No matter what kind of business or side hustle you have, having a website helps you reach more people, build trust, and drive sales. For entrepreneurs working in the gig economy, a website is practically a requirement. WordPress presents a free, extremely powerful, and highly versatile tool that anyone can use to build websites easily. And yes, it’s better […]
These principles help lead to a foolproof content strategy. Content strategy forms the basis of most of our modern-day marketing techniques. It isn’t just a plan that a business puts into place to get noticed. It’s a carefully crafted ideal that embodies the brand of a company and delivers a promise to the consumer. Below, […]
If you are stressing about an aspect of your work, you may be negatively impacting your productivity. Perhaps you need support with a project’s deliverables or how to manage a coworker. You can’t fix or solve everything on your own. It is okay to ask for help. However, do not assume other people know you […]
You don’t have to feel stuck in corporate life. Take the first steps toward turning your passion into success. From what we see on TV, online and scrolling through social media, startup founders are young, male and living in Silicon Valley. But according to various studies the average first-time entrepreneur is in their 40s. The Kauffman Foundation […]
Being upfront with customers about pricing will create a customer for life. Every January, I go to the Consumer Electronics Show (CES) in Las Vegas. CES is a cavalcade of “what’s next” in consumer electronics, from televisions to smart refrigerators. And robots. Lots of robots. Some of which are really creepy. With how expensive hotels tend to be during this […]
