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Imagine a world without YouTube Fifteen years ago this month, one of the most important web domains in history was registered: YouTube.com. Today’s teenagers have never known an internet that couldn’t host as much video as they want for free, server costs be damned. YouTube has helped elect politicians, create entire industries, and taught millions of people how […]
Online shopping is eating retail The decline of brick-and-mortar retail in America has been well documented: U.S. merchants are closing thousands of stores each year, and the long list of retailers that went bankrupt in 2019 includes everyone from luxury candy makers to flower delivery companies. Though the apparent magnitude of the sector’s decline might be shocking, […]
Pinterest Reaches 60% of US Women Pinterest published a new report ahead of International Women’s Day which details what its largest demographic is searching for. Traditionally, Pinterest has seen more use among women than men. The report indicates that Pinterest reaches 60% of all US women, including 80% of moms and 75% of millennial women. […]
A Guide to Create Your YouTube Channel YouTube single-handedly changed the way that we consume content. We’ve all heard of the hundreds of hours of content uploaded each day on YouTube, and the billions of hours watched every month, and it being the world’s second-largest search engine. Other video platforms have tried to follow suit but pale in […]
Digital Marketing Trends You Can’t Ignore In 2020 The digital marketing landscape is constantly changing as it evolves with new technology. As such, new trends, techniques and tools are introduced now and again, allowing businesses to better cater to the needs of consumers online and offline. I strongly believe that the following three trends are […]
