When it comes to branding, consistency is key. If you aren’t keeping your brand consistent, consumers can easily get confused. And confusion often leads to disinterest. In order to avoid an identity crisis, there are certain actions that should be taken. A strong, consistent brand is the result of top-tier marketing meeting psychology head-on. Keeping […]
Learn How to Create a Marketing Plan That Works This one-hour course will show you how to convert prospects into lifetime customers. Any business that wants to scale efficiently needs to have a marketing plan. Marketing plans are tools used to lay out the strategy for your marketing activities, from concept to execution. If you […]
Pinterest Announces New Business Profile Format, Shop the Look Collection Ads. It’s beginning to look a lot like Christmas… I mean, not in terms of snow and colored lights just yet, but definitely in terms of the steady stream of new features being rolled out by social media platforms as they seek to tie their […]
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Pinterest Enhances Group Boards With New Tools. Pinterest is enhancing users’ ability to collaborate on group boards with the roll out of three new features. The new collaboration tools include more reactions for feedback, the ability to sort pins, and a central hub for communicating with group members. Reactions New reactions allow users to provide quick […]
