A 10-Point Ecommerce SEO Checklist for 2020, With a brand new decade ahead of us, now is the perfect time to reevaluate your ecommerce website’s SEO strategy. A Google, Bing, or Yahoo search is the beginning of a shopper’s journey to your site, and proper SEO techniques will ensure that you make the best first […]
Google Recommends Ways to Pause Businesses During COVID-19 Pandemic, Google is providing guidance to businesses who wish to pause their online activity as the coronavirus pandemic continues to grow. These recommendations are geared toward helping businesses pause online activity while minimizing the impact on search rankings. Google says this advice is applicable to any business […]
7 Ways to Make Organic & Paid Search Work Together Paid and organic search both rely on search engine results pages to attract clicks and traffic to our websites. Often we target the same audiences with both channels and within them find ways to align them. In some organizations, PPC and SEO are done by […]
Facebook Helping Small Businesses During COVID-19 Pandemic, Facebook is making efforts to help small businesses get through the COVID-19 pandemic with several initiatives launched this week. In addition to creating a dedicated hub for businesses affected by the coronavirus outbreak, Facebook is planning to roll out a $100 million grant program. Here’s more information about […]
Google’s Mueller Discusses Site Demotions, a publisher with a long list of reasons why their site may have been demoted asked why the site was demoted in Google search results. John Mueller explained why the issues the publisher suspected weren’t necessarily the reason why the site was demoted. Why is My Site Demoted? The question […]
