Category: SEO

November Update About Links? Google Says Don’t Jump to Conclusions

Google’s John Mueller was asked about low quality links and the November 2019 update. During his answer, Mueller twice advised the publisher to not jump to conclusions about a connection between links and the November Update. A search marketer related to John Mueller that after the November update, when reviewing recipe bloggers hit by the […]

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Google’s John Mueller: Never Blindly Follow Big Sites’ SEO

Google’s John Mueller recently advised against blindly following what big sites do when it comes to SEO. This topic was addressed in a Reddit thread in which a person asks whether they should listen to Google’s advice or follow what big sites are doing. In particular, this question referred to canonical tags for pagination. The original poster […]

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The Top 5 Things Wrong in the WSJ ‘Expose’ of Google

Search engines are among the most important and most mysterious pieces of online infrastructure. Their role (complex as it is) is to bring some semblance of order to the otherwise chaotic, unimaginably large and constantly shifting corpus of information that is the web, so that when you or I are looking for something online, we […]

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