Adobe Is Building Livestreaming Into Creative Cloud Adobe recently announced it’s working in livestreaming for Creative Cloud apps to provide creatives with an easy way to share their work in real-time. The new feature is inspired by the success of Adobe Live (available on Behance and YouTube), where livestreams can run as long as three hours. Adobe claims the average […]
How Leaders Can Create Security Resilience. KIEV, UKRAINE – 2018/12/29: In this photo illustration, the Adobe Inc. Computer software company logo seen displayed on a smartphone. (Photo Illustration by Igor Golovniov/SOPA Images/LightRocket via Getty Images) LIGHTROCKET VIA GETTY IMAGES Last week, Adobe Inc. suffered a cyber breach wherein the email addresses of more than 7.5 million customers were […]
Here is How CMOs Can Define Their Role. The job of the CMO has been undergoing seismic changes in role and responsibility due to advancements in marketing technology (martech), data and social media. No longer is content production enough. The chief marketing officer (CMO) must be able to “market with purpose,” with a direct, measurable […]
