It is now increasingly important to combine a mixture of paid and organic search into campaigns, including deep-click navigation. It’s not in Google’s interest financially to focus on building out organic search, although the company does support SEO through the ability to search for airline flights, hotels, restaurants and other locations on its search engine. […]
Looking for a digital marketing suite with robust tools that can help you manage every aspect of your online strategy? Then look no further than SEOZoom. Italy’s premier digital marketing software, SEOZoom, launched in 2015, and since then, more than 25,000 Italian businesses have used SEOZoom. Now, they’ve expanded their software to provide data for websites […]
According to various metrics, around 30% of all website sessions would be conducted without a screen by 2020. Wondering how is that possible? It is found that a voice-only search enables a user to browse the internet without having to scroll through the sites. And, this is how it is likely to be a success-key […]
Social listening is one of the hottest trends in digital marketing right now – just look at this tweet during Social Media Week LA: (if you’re curious, the first theme was authenticity) Yet at the same time, as is always the case with buzzwords, there’s also a lot of mistrust and misconceptions around the process. What is social […]
How to provide value for your customers with great inbound marketing As a business, there is a myriad of ways that you can improve your reputation and attract customers to your site – without competing for ad space, jostling for your customers’ attention or spending a big chunk of your marketing budget. Inbound marketing can help achieve […]
