Facebook facing a $35 Billion facial recognition lawsuit Facebook has access to a significant number of faces in the world in their database, and the allegations of misuse of this data has been doing the rounds for a while now. Despite Facebook’s repeated attempts to refute these claims in Illinois, the company is facing a […]
APPLE’S LATEST UPDATE CRIPPLES LOCATION-BASED MARKETING Why prices for location data might soon go up. Latest Apple Update Based on Marketing After taking on companies that track consumers all over the web, Apple has now set its sights on app publishers that track consumers all over the real world. In mid-September Apple released iOS 13, […]
What to Do and Not Do When Asking Customers to Spread the Word, According to a Top Psychologist How to convince customers to put in a good word for you. Your own customers’ testimonials can be a powerful marketing tool, but asking them for a recommendation can backfire if you’re not careful. Here’s how to turn customers into evangelists for […]
An Easy Approach To Content Marketing With the increasing innovation of online advertising, it can be tempting to forego the focused creation of content in favor of spending more time and money on running ads. While it’s true that building a business without ads is challenging, striking a balance between content marketing and ad-based marketing […]
How To Create A Written Marketing Plan To Build Your Business Picture this: You’re at the airport, walking down the jetway as you board your plane. As you walk onto the plane, the pilot greets you: “Hey, welcome on board! I’m really glad you’re here. I don’t actually have a flight plan and I’m not really sure […]
