Webby Awards executive director Claire Graves recommends taking a page out of Gritty and Glossier’s book to create a more powerful social media footprint. As you grow your business you want to meet your customers where they are, and that means creating an online presence that is unmistakably you. When brands try to contort themselves […]
Mainly because the technology isn’t ready yet. Are you worried your job is going to be taken by a robot? You needn’t be if you work for Amazon, which has dismissed the idea of fully-automated warehouses becoming a reality any time soon. According to Amazon’s director of robotics fulfilment, Scott Anderson, such technology in its current […]
This influencer breaks down his experience on building brands through social media. Opinions expressed by Entrepreneur contributors are their own. In this video, Entrepreneur Network partner Andrew Medal sits with Branden Hampton — a content, engagement and branding expert who helps individuals and brands maximize their online presence and brand equity — in Los Angeles to […]
Bayer is the latest DAX firm burnt by a takeover of an American firm It has never happened to a chief executive of a company in the daxindex of Germany’s 30 largest listed firms. On April 26th 56% of shareholders in Bayer, a chemicals conglomerate, censured Werner Baumann and his management team. Most German bosses can count […]
Historically digital marketers are more concerned about attracting traffic to the site than boosting on-site conversions. This is unfortunate because conversion optimization usually requires smaller investments and provides faster results than growing your traffic. Here are eight ways to increase your ecommerce conversions quickly by providing better usability and smoother user experience. 1. Make your checkout […]
