Tag: Facebook

6 Facebook Ad Mistakes Marketers Make

6 Facebook Ad Mistakes Marketers Make and How to Avoid Them. Accepting these hard truths will help you create better, more effective ad campaigns. Are you struggling to get great results from your Facebook ads? Wondering if you’re making mistakes that are hurting your campaigns? We asked some of the industry’s top Facebook advertising experts […]

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Instagram opens AR Filter creation tools to all users

Instagram is once again following the lead of Snapchat by opening up its Spark AR filter creation platform to all users, while also introducing a new library of user-created visual tools. As explained on the Facebook Developer blog: “Starting today, anyone can create and publish their own Spark AR effects on Instagram. We’re also introducing the new […]

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4 Strategies to Increase Facebook Lead Ad Quality

Facebook Lead Ads are becoming an increasingly common tool for lead gen advertisers. They might take a bit of work to set up, but can yield great results by providing a good user experience for your potential customers. Usually, lead gen ads are beloved for the first couple of months after they’re launched. If all goes […]

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Facebook expands search ads availability to more businesses

Last December, TechCrunch reported that Facebook was re-launching its search ads after a five year absence. And this week, access to Facebook’s new search ad option appears to have been significantly expanded, with a range of Facebook advertisers reported that ‘Search’ is now an option within their Ad Placements tools. As you can see in this example, which […]

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The Top 25 Movies about Social Media to add to your watch list

Looking for social media movies and television shows that hold up a mirror to our 21st century existence? We’ve rounded up the top movies and TV show episodes that highlight how deeply social media has penetrated our culture. Among them, you’ll find horror films where social media connections turn creepy, documentaries that explore topics like Facebook’s data […]

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