How to Engage Your Audience with Live Streaming Are you missing out on a huge section of your target audience? If you’re not using live streaming to engage with your followers, then you might be. The numbers behind live streaming are impressive, and if you’re not already, you should be incorporating this medium into your marketing strategy. […]
How Online Stores Can Use Facebook Marketing to Drive More Sales If you want to start and run a profitable online store, social media is something you cannot afford to ignore. In the less than two decades that social media has been around, it has completely overturned how marketing is done. It has leveled the playing […]
WhatsApp opens in-app shopping, joining Facebook’s e-commerce push for small businesses Brief: WhatsApp will begin offering in-app purchases as millions of people rely on the Facebook-owned messaging app to communicate with businesses, according to a company blog post. The platform is at the same time making a concentrated push to offer cloud-hosting services. WhatsApp will expand […]
In an age of digital transformation, the way we communicate is constantly changing. The internet has opened up communication through technologies as simple as a VoIP router or social media, and as complex as chatbots. In 2020, businesses are utilizing these dynamic communication channels to build and strengthen customer relationships. Social media is used by 3.5 billion people around the world. Not […]
‘Buy Black Friday’ Campaign Launched By Facebook To Back Small-scale Black-owned Enterprises Before The Holiday Season Facebook has started an initiative to provide its support to small-scale businesses run by black citizens as the holiday season soon approaches. This ‘Buy Black Friday’ (BBF) initiative is launched in correspondence to a Friday guide to gifting by […]
