2020 Essentials: Why do businesses need a Digital Marketing Strategy? No other year could have more convincingly borne a live testimony to the predictions and foresightedness of all the Digital enthusiasts till date. The year 2020 with its social distancing and contactless customer engagement dictum, gave the already in-vogue Digital Marketing a new hoick. With […]
How To Avoid Startup Tension And Build A Thriving Company All successful tech companies started their lives as startups — and after years of perseverance and hard work, they became the Intels, Googles, Ubers and Facebooks that have changed the world. Those companies wrought major changes in the way we live and work for a […]
What happened when humans stopped managing social media content Algorithmic content moderation allowed dangerous and possibly illegal material to slip through the net | Image via iStock During the ongoing coronavirus pandemic, Facebook, Twitter and Google all used automation instead of people to scrub harmful content from their platforms Nobody appreciated the content moderators until […]
E-Commerce SEO And How It Can Skyrocket Your Brand When it comes to e-commerce, you ought to incorporate search engine optimization (SEO) into your website and content. As I see it, it’s the only way you will survive as the internet frontier becomes more globalized and crowded with competitors. Good content and customers being able […]
Should you uninstall your social media apps and switch to ‘wrappers’? The vast majority of smartphones have some kind of social media app installed, be it Facebook, TikTok, Twitter or a combination of all. And yet these apps are known to spy on our activity while drain the phone’s battery. The alternative is something call […]
