Benefits Of SEO For Businesses Successful businesses are keeping a stronghold on their markets by realizing the importance of digital marketing. The foundation of all online marketing is search engine optimization (SEO). Billions of searches on Google every day have compelled businesses to compete in the race for organic traffic. SEO For Small Businesses As […]
A Big Startup Mistake: Hiring The Wrong Head Of Marketing Talk to young, aspiring marketers and many will glamorize working at startups—no bureaucracy, rapid-fire decision making, fun-and-games type of environment. In contrast, many will disparage large firms—slow, bureaucratic, pain-inducing decision-making processes. Yes, you can move faster in a smaller organization but there are a number […]
Top 5 Things You Need to Know Now in Hotel Digital Marketing: July Edition As hoteliers plan their Q3 marketing strategy, it’s important to keep a pulse on the evolving digital landscape to make a greater impact on performance. This month, Google announced updates to Google Image results, Twitter tests audio tweets, and CTV ads […]
Investors are browsing for Chromium startups A few months ago, we declared that “browsers are interesting again,” thanks to increased competition among the major players. Now, as more startups are getting onboard, things are getting downright exciting. A small but growing number of projects are building web browsers with a more specific type of user in […]
Google My Business Impressions Down 59% An analysis of COVID-19’s impact on local search finds Google My Business experienced a sharp performance drop. A study from Reputation.com of over 80,000 US listings finds that impressions are down an average of 59% across all verticals. However, there are signs that performance will turn around sooner than […]
