Google to Discontinue Classic Version of YouTube on Desktop Google plans to discontinue YouTube’s older desktop interface as of March 2020, nearly three years after introducing the new version. In August 2017, YouTube on desktop was overhauled with a material design-based interface. Until now, users still had the option to toggle back and forth between the old […]
Google: 6 Need States Influence Search Behavior A research project by Google discovered a hidden way that consumer needs influenced search behavior. The researchers assert that these behaviors drive intent. Google concludes that marketers can drive more growth by tapping into these hidden need states. This research was published in 2019, but somehow it did […]
Google Discloses YouTube Ad Revenue We finally know how much Google is making from ads on YouTube. Google took in more than $15 billion from YouTube ads in 2019, the company revealed. That number, nearly 10 percent of Alphabet’s total revenue, doesn’t include other sources of revenue from the video platform, including subscriptions. Google disclosed the […]
How a guy create traffic jams on Google Maps Since the app’s launch in 2008, Google Maps has gradually become the go-to navigation tool for millions of people around the world. Whatever your mode of transport, a couple of taps in Maps and you’ll be shown the best way to reach your desired destination. For […]
Digital Marketing To Video Marketing When the digital marketing age first dawned, most companies started out their digitized efforts by focusing on things like building websites for their companies, learning how to use analytics, creating digital and social media ads, and figuring out how to rank in search engine results. Little by little, companies and […]
