Positioning may seem simple on the surface, but few people give it the time it deserves. “Positioning” is a term that gets thrown around a lot but can often be confused with other marketing activities.“Very few startups have a firm grasp of what exactly positioning is, why it’s important and how to do it,” says April Dunford, […]
Mainly because the technology isn’t ready yet. Are you worried your job is going to be taken by a robot? You needn’t be if you work for Amazon, which has dismissed the idea of fully-automated warehouses becoming a reality any time soon. According to Amazon’s director of robotics fulfilment, Scott Anderson, such technology in its current […]
Being an entrepreneur is not a destination, it’s a journey! pinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Running your own business and being your own boss can be very alluring. It also comes with its own set of challenges though. Raising the capital, building your brand […]
Bayer is the latest DAX firm burnt by a takeover of an American firm It has never happened to a chief executive of a company in the daxindex of Germany’s 30 largest listed firms. On April 26th 56% of shareholders in Bayer, a chemicals conglomerate, censured Werner Baumann and his management team. Most German bosses can count […]
There are some things about management that never change. You need to inspire your people to go above and beyond the call of duty and truly perform for the business. Sometimes, you’ll need to discipline and manage the performance of employees that need it. And you’ll need to keep your own boss happy, even if […]
