10 Ways to Tailor Your Marketing Strategy to Your Business Every business’s marketing strategy looks a bit different. So you need to carefully consider what options are best suited for your products, services, and customers. Then you can create a strategy that’s completely tailored to your business. To do this more effectively, check out the […]
Digital Marketing: Top 7 Tips for Small Business If there is one industry that has undergone a revolution and disruption in the past decade it would have to be marketing. There has been a significant change in how businesses market their products and services. Most businesses today have an online presence. And many have moved […]
The Power Of Second Acts For Startups Successful second acts by individuals and companies can be inspirational. There have been several such examples in recent times in which companies have found success after pivoting from their original business model or focus, such as Shopify. Below I’ll discuss some successful second acts starting with my own […]
10 MAJOR ISSUES DIGITAL MARKETING MAY FACE IN THE FUTURE Digital marketing has become the go-to advertising strategy for many businesses. The return on investment is unmatched, and it offers a unique way to interact with customers. However, despite being such a pivotal part of many businesses’ marketing strategies, digital channels face their own challenges. […]
Top 5 Things You Need to Know Now in Hotel Digital Marketing: July Edition As hoteliers plan their Q3 marketing strategy, it’s important to keep a pulse on the evolving digital landscape to make a greater impact on performance. This month, Google announced updates to Google Image results, Twitter tests audio tweets, and CTV ads […]
