10 Ways to Tailor Your Marketing Strategy to Your Business Every business’s marketing strategy looks a bit different. So you need to carefully consider what options are best suited for your products, services, and customers. Then you can create a strategy that’s completely tailored to your business. To do this more effectively, check out the […]
How This Entrepreneur Shifted Her Client To An Essential Business Jody Greene of Verde Marketing Communications started her boutique firm to help other entrepreneurs. When she launched her organization last summer, she quickly brought on an LA-based event linens manufacturer who was interested in creating a direct-to-consumer presence. They had a bulky and outdated Shopify site that […]
5 Best Search Engine Optimization (SEO) Tools Organic search refers to how your visitors get to your site based on their queries on search engines (most frequently Google – >90% of searches). Whatever your product or service is, reaching the top of the search results has become a top priority for most businesses marketing departments. […]
Why is Mindset-Driven Marketing so important for your digital marketing? I’ve been defining the customer’s Mindset as the desires, concerns, and questions that they have when they set out on their buying journey. These desires, concerns, and questions are top of mind for them, and if you don’t address these burning issues, immediately, they will […]
These 3 Business Functions Could Be Transformed By VR Is virtual reality (VR) finally going mainstream? The availability of affordable, consumer-friendly VR headsets like Oculus Go would certainly suggest so. But what I find really encouraging is the increasing use of VR outside the realms of gaming and entertainment. All types of businesses are enthusiastically […]
