Tag: search engines

Alternatives to Google: Mojeek believes a truly independent and tracking-free search engine must be built from scratch

It has become something of a personal mission of mine to take some time to explore global alternatives to Google here at Search Engine Watch. This all began with my piece No need for Google and has continued with more in-depth studies into Ecosia, DuckDuckGo, Baidu and Yandex. Today, I want to turn my attention to Mojeek. This UK-based search engine which is aiming […]

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Semantic search for Google Ads: What it is and why it matters

Semantic search is the future of advertising on Google. In fact, Google continues to change its algorithm in line with how we are searching and how it understands search user intent. In 2017, Google reclassified exact match type keywordsfrom the syntactic category to the semantic category. You’ve probably heard semantic search thrown around in discussions related […]

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YouTube + child safety: Is the service doing enough?

It has been a challenging month for YouTube. As we recently reported, fresh concerns over child safety on the service came to light back on 17th February. In a video published to the site, vlogger Matt Watson details how the service is being exploited by paedophiles who were using comment sections under innocuous videos of children to leave […]

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