Website Taxonomy: How to Optimize Your URLs. If you’re a beginner in the SEO industry, you may have heard the term website taxonomy or URL taxonomy. There are many variations of this phrase and it may be confusing if you’re just starting out in SEO. Having a well-optimized website taxonomy is critical for having a […]
How to Produce Quality Titles & Meta Descriptions Automatically. difficult times it is more important than ever to get more effective work done in less time and with fewer resources. One boring and time-consuming SEO task that is often neglected is writing compelling titles and meta descriptions at scale. In particular, when the site has […]
SEO in the Age of COVID-19. Marketers are scrambling to adjust their SEO strategies to account for the COVID-19 pandemic. That’s why it’s important to explore its impact on search interest trends and organic performance in retail. As more users stay home and avoid public places, we understand that there is a shift in online […]
Google Launches a Series of Blog Posts Highlighting the Value of SEO. Google has published the first in what will be a series of blog posts dedicated to SEO case studies. The aim of this series is to share success stories that demonstrate the value of SEO. Google says the intended audience for these case […]
3 Tricks for Getting More Email Clicks. Many marketers will tell you their engagement rates need to improve. Here’s how to not be one of them. The way people interact with your emails tells you everything about your marketing strategy. Are you sending valuable content? You’ll see the feedback reflected in your open and click rates. […]
