It’s time to get serious about your content marketing efforts in 2019. Content is at the core of our digital and social, always on, always connected and always learning mobile world of communication. As the technologies expand in capabilities, marketers become more savvy at how to use them, robots replace jobs, it becomes even more […]
Content. It’s everywhere. It is the foundation of the online web and how you can use social media and digital marketing to connect with your customers, prospects and broader community. Want more leads? Want more sales? Want to grow your online or offline community? Want more loyal customers? Want more intimately engaged brand evangelists? Want […]
In a rapidly evolving world, creating affordable marketing plans is increasingly dependent on your ability to use the latest consumer trends, to generate a profitable return on your investment. If you can develop the flexibility to adapt your marketing plan quickly to match consumer dynamics– then your business will become adept at creating affordable but effective campaigns. 1. Outline […]
As the year comes to a close, marketers have begun to wrap up their current campaigns and set their sights on the new year. And if 2018 has shown us anything, it’s that the rapid pace of advancements in marketing tools and strategies won’t slow down anytime soon. To keep pace, marketers need to know […]
Put simply, a marketing strategy is the plan of action behind achieving your goals. Making a plan will help you market more effectively. A good plan will identify a variety of activities including the content you’ll create, the medium and frequency you’ll share and the events you’ll attend, to name just a few. A thought-through […]
