7 Digital Marketing Trends of Focus for 2021 With the chaos of 2020 now behind us, it’s time to look ahead to what we can expect from the next 12 months. 2020 was unpredictable, to say the least. That meant that while some of the trends which were predicted pre-pandemic did end up coming to […]
Google Brings its ‘Dataset Search’ Tool Out of Beta Testing This could be helpful for content marketers. This week, after months of testing, Google has announced that it’s making its Dataset Search tool available to all users, providing a new way to find in-depth data collections into a wide range of subjects. “Across the web, there are millions of datasets […]
11 Tips to Grow Your Social Media Audience Brands, organizations, and institutions use social media platforms every single day to connect with their audiences, raise awareness, and drive leads and business. With an engaged following on one or more of the major social networks, brands can effectively spread the word about campaigns, new initiatives, and new […]
Snapchat’s testing a new, dedicated tab for its exclusive snap shows After last week announcing a new slate of exclusive Snap shows from celebrities – including programs from Serena Williams, Arnold Schwarzenegger and comedian Kevin Hart – Snapchat is also testing out a new way to boost exposure for its exclusive content, with a new section, separate from Discover, focused […]
YouTube Unveiled New Monetization Options for Creators The facts: YouTube announced new and expanded monetization options for creators at VidCon on Thursday, according to a company blog post by Chief Product Officer Neal Mohan. Many of the features touted at the Anaheim, California, show for creators were focused on livestreaming and subscriptions. The platform unveiled Super […]
