Being an entrepreneur is not a destination, it’s a journey! pinions expressed by Entrepreneur contributors are their own. You’re reading Entrepreneur India, an international franchise of Entrepreneur Media. Running your own business and being your own boss can be very alluring. It also comes with its own set of challenges though. Raising the capital, building your brand […]
Having worked across paid search strategies in all kinds of industries, you get to learn they all have their individual quirks: high CPCs, certain keywords that just don’t work, and other things that just drive you mad. When it comes to B2B and lead generation strategies that are no different, in fact, it’s probably a […]
Historically digital marketers are more concerned about attracting traffic to the site than boosting on-site conversions. This is unfortunate because conversion optimization usually requires smaller investments and provides faster results than growing your traffic. Here are eight ways to increase your ecommerce conversions quickly by providing better usability and smoother user experience. 1. Make your checkout […]
There are many resources out there for digital marketers to help speed up recurring tasks, leaving more time to focus on more strategic initiatives to help grow and expand accounts. A few of the resources and tools that are out there are scripts, Excel tools and functions, automated rules, automated bid rules, and smart bidding. […]
Are you looking to hire a consultant for your company’s IT needs? Before you start looking and signing contracts, you should know what to look for in one. Whether you want to hire an individual or an IT consulting company, it’s important to find the perfect fit of expertise and price. There are countless consulting […]
